Our Latest Blogs

Slope chart of zero-click search statistics, 2024 to 2026: per 100 US Google searches, zero-click searches rose from 58.5 to 68.0, searches with any click fell from 41.5 to 32.0 and open-web clicks fell from 36.0 to 23.1, a 35.8% drop calculated by Driven Metrics.

Zero-Click Search Statistics 2026: Rates, Trends, Devices and the Queries That Still Get Clicks

October 22, 2026
68% of US Google searches end without a click in 2026. Driven Metrics analysis of 14 sources by year, country, device, query type and AI Overviews.

From Google to AI Agents: How Franchise Buyers Are Finding Their Next Opportunity

October 27, 2026
We sat down with Hunter Stokes from Franchise.com to discuss how AI is changing the search landscape for aspiring franchise owners.
Slope chart of ChatGPT citations among Yelp, BBB and Angi: Yelp's share rose from 18.5% in Q4 2025 to 94.3% in August 2026, while BBB fell from 49.5% to 4.0% and Angi from 32.0% to 1.7%, per Driven Metrics analysis of two studies.

Yelp Contractor Statistics 2026: Ad Spend, AI Citations, Leads and the Fall Release

October 22, 2026
Yelp contractor statistics for 2026: what service pros spend, how often AI tools cite Yelp, and what Yelp’s fall release changed.
Slope chart: the share of AI Overviews citations that rank in Google's top 10 fell from 76.1% in July 2025 to 37.9% in March 2026, according to a Driven Metrics analysis of Ahrefs data.

AI Overviews Citations Statistics 2026: Rankings, Sources, Clicks and Industry Benchmarks

October 22, 2026
How often AI Overviews cite top-10 pages, which sites win citations, and what a citation is worth in clicks. A 2026 Driven Metrics analysis.
Waterfall chart of Google AI Mode ads and citations in 2026: per 100 commercial queries, 29.45 showed a text ad, the advertiser's domain was also cited in 3.40, and the exact advertised URL was cited in 0.57, according to Driven Metrics analysis of SE Ranking data.

Google AI Mode Ads Statistics 2026: Ad Rates, Industries, Citations and Organic Impact

October 20, 2026
Google AI Mode ads appear on 29.45% of commercial queries. Our 2026 analysis covers ad rates by industry, citations, clicks and local search.
How the Marketing Leader Role Changed

The Evolution of the Marketing Leader Role, 2010 to 2026: Insight From Talentfoot, a Top U.S. Executive Search Firm

October 19, 2026
Trace how the marketing leader role moved from brand steward to pipeline owner to AI search strategist, with hiring insight from Talentfoot.

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Recent Posts

Amazon Advertising Revenue 2026: Quarterly Data, Growth and Search Ad Benchmarks

Amazon advertising revenue was $19.64 billion in Q3 2026, up 10.9% reported and 12% excluding currency. Driven Metrics analyzed 17 quarters of Amazon filings plus Alphabet and Microsoft results, separated the Prime Day shift, and estimated full-year 2026.
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